Companies & People: NIC seeks antidote for anecdotes

Beth Burnham Mace

Beth Burnham Mace

Association adds chief economist to reduce sector’s reliance on assumptions

By Murray W. Wolf

In the absence of hard data about the U.S. economy’s impact on senior housing, decision makers in the sector must often rely on assumptions.

For example, most senior living operators and real estate professionals assume that periods of weak single-family home sales volumes and low sales prices – such as during and after the Great Recession – discourage seniors from selling their homes and moving into independent living communities. But that has not been proven.

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