Seasoned executives bring strategic healthcare sales experience to firm
MADISON, Wis. (May 21, 2013) – ERDMAN, a Madison-based national leader in healthcare consulting, facility planning, development and design-build, welcomes two new Directors of Business Development to help grow the company in separate but dynamic markets. Jeffrey Willcox joins ERDMAN as Director of Business Development for the Midwest Region, with a concentration in Wisconsin and Illinois; he will be based in Madison, Wis. John Boyer also joins the company as Director of Business Development for the Mountain Region, and will be based in Denver.
Both executives will be responsible for identifying top-target clients and generating new business in their respective regions. Together, they bring more than 40 years of overall healthcare sales experience to ERDMAN.
“Having the opportunity to add these two talented executives to our team will help us continue to expand our business in these growing, promising markets,” said Sal Parente, Executive Vice President of Business Development for ERDMAN. “The wealth of experience that Jeffrey and John bring to the company will allow us to grow our footprint and build superior healthcare facilities for more patients than ever before.”
Most recently, Willcox served as vice president, national healthcare program at Altus Architectural Studios in Omaha, Neb., where he excelled in geographic and market niche expansion, national and regional health systems expansion and strategic market and business plan implementation programs. Boyer joins the world-class team at ERDMAN from Wilson & Company Engineers & Architects in Fort Worth, Texas, where he served as a regional director of business development and advanced commercial design projects in higher education and rural healthcare.
“As a result of their considerable experience in the healthcare design and build space, Jeffrey and John will be able to utilize proven strategies to capture new business, while allowing us to exceed our clients’ expectations for innovative facility consulting and development,” said Parente.
Willcox earned a Bachelor of Science degree in Business Administration, with emphases in marketing and management, from California State University – Long Beach. Boyer earned his Bachelor of Arts degree in Business Administration from Dordt College in Sioux Center, Iowa.
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