HEALTHCARE’S OTHER ‘RETAIL STRATEGY’

Much has been said recently about creating a “retail strategy.”

But most of those discussions have been focused on the idea of putting healthcare services in retail locations. What about the much older strategy of putting retail services in healthcare facilities?

That idea is still alive and well – and is perhaps more important than ever, according to Gary Paquin, Executive VP of Consulting for Paquin Healthcare Cos. During a recent webinar, Mr. Paquin said providers should begin the new year with a plan to engage patients and consumers with a retail healthcare strategy.

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