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Industry Pulse: Millennials bring online behavior to Healthcare

Millennials are also more likely to use walk-in clinics, telemedicine and wellness programs

Millennials are more likely than other generations to make healthcare decisions the same way they make online buying decisions

A new research study has found that millennials – who now outnumbers baby boomers – are more comfortable with nontraditional engagement with their healthcare providers, and are more likely to apply shopping habits commonly found in the online retail realm to their healthcare decision making.

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